Willamette University MBA -AMA Event

PROSPECTIVE MBA STUDENTS :: Executive Education :: Employers & Corporate Partners :: Alumni & Friends :: Current Students

The American Marketing Association Portland Chapter Presents:
Big Brand Marketing - America's Sweethearts - The Dallas Cowboys Cheerleaders

Tuesday, November 10, 2009
11:30 a.m. - 1:00 p.m.
The Crowne Plaza Hotel, 1441 NE 2nd Ave, Portland, OR

Go to Registration

Cost:
$30 - $35 Member
$40 - $55 Nonmember
$20 Student

Learn how to take an established brand to the next level. Kelli Finglass, Director of the Dallas Cowboys Cheerleaders, has been the entrepreneur behind making the team a larger than life brand. With an integrated strategy that includes the reality show Making the Team, an interactive website, and user generated content from the team, Kelli was able to make
the team a first time profit center. Don't miss this opportunity to listen to a true leader in big brand development.

As director of the world famous Dallas Cowboys Cheerleaders, Kelli Finglass has earned a reputation as a distinguished leader and trend setter in the NFL. A native of East Texas, she is a graduate of Lindale High School, and received her Bachelor of Arts degree in international marketing from the University of North Texas.

Location:
The Crowne Plaza Hotel, 1441 NE 2nd Ave, Portland, OR [Map]

Go to Registration

Call 503.808.9901 with any questions. For more information on the Willamette University MBA for Professionals program, visit the program's website or contact Tina Alexander (talexand@willamette.edu) or Lisa Hylton (lhylton@willamette.edu).

Questions or comments? webmaster@willamette.edu

Page Last Updated: 11/02/2009 8:41 AM