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Building Competitive Strategies with Greater Insight

Would your organization benefit from having a clearer view of the competitive landscape it inhabits?

Building this picture from a tactical and strategic point-of-view may be difficult, but tools are available to help you in your decision making. As entrepreneurs, small business owners and managers, a system of checks and balances can help you create an accurate picture.

Register for two free sample webinars:

• March 12, 10:00am PDT - "Going Beyond Google"

• March 18, 10:00am PDT - "Business Framework Fight Club"

Join us for a one day seminar on competitive intelligence:

• April 24, 8:30am-5:00pm (Portland, OR) - "Building Competitive Strategies with Greater Insight"

Facilitator:

Sean Campbell Contributing Assistant Professor Sean Campbell is the co-owner of Cascade Insights. Cascade Insights is a competitive intelligence firm that helps organizations grow during market changes, take share from their competitors, and protect the share they already have. Prior to co-founding Cascade Insights, Sean co-founded and eventually sold 3 Leaf, a technical consultancy that consistently worked for some of the largest companies in the software and hardware industries, such as Microsoft and Intel. Prior to this Sean worked for a number of years as a technical instructor. Read Sean's complete faculty profile.

Learning Insights:

During the one-day seminar you will learn to interpret data and metrics and use frameworks that have proven successful. You’ll also understand:

• 30+ free web based tools that any small or medium business can use to monitor, track and analyze competitive behavior
• How to methodically process and evaluate industry trends
• How to identify and respond to key uncertainties that shape the future of your industry
• How to strategically plan for the future by responding to competitors, preparing for outside threats and developing success metrics

The one-day seminar will be presented on Wednesday, April 24, 2013 at the Willamette University Portland Center [map] from 8:30am-5:00pm.  The registration fee of $249 includes all materials for the session.  REGISTER ONLINE