Willamette | MBA: Atkinson Graduate School of Management Willamette University Atkinson Graduate School of Management

New Ventures to Market (GSM 681)

New Ventures to Market is a year-long elective class designed for students who want to go beyond thinking like an entrepreneur ... to being an entrepreneur. Students implement and run a business plan developed during PaCE I, or an entirely different plan of their choice. Participating in "New Ventures to Market" is the real thing...with real revenues...and no textbooks.