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The Scene - Spring 2004 - Vol. XXI No. 1 - The University Magazine for Willamette University

Advancing our Legacy: Picture Perfect

What this page looked like in The Scene Photographer Terry Shuchat ’62 helped end the Cuban Missile Crisis. Really, he’s not making this up.

When Adali Stevenson went before the United Nations in 1962 accusing the Soviet Union of planting missile silos in Cuba, he had detailed photographic evidence in hand. Shuchat was head of the unit that processed those history-changing pictures. “It was fun,” says Shuchat. “We got to go to war, sort of. If staying in Tampa, Florida, is war.”

Shuchat approaches life with an irreverent sense of humor, but he is definitely serious about helping Willamette students. He recently endowed a scholarship that is designated for students who are doing well but haven’t excelled academically. “So many scholarships are based Terry Shuchat ’62on academic merit,” says Shuchat. “I thought it’d be nice to try and help out those students who are certainly qualified to attend Willamette but are maybe not outstanding enough to earn one of the many scholarships it offers.”

Shuchat’s empathy for more middle-of-the-curve students comes from his own college experience. He willingly admits that he wasn’t one of Willamette’s star pupils. “I was certainly not at the top of my class by any means. I never made it on the Dean’s List, but I also never made it on the Dean’s List that gets you thrown out.”

While he wasn’t thrown out of Willamette, Shuchat left after his sophomore year to pursue a degree in photography from Ohio University. Photography has been the overriding passion in Shuchat’s life since the ninth grade. That’s when he began working in a small camera store for a man who would become his business partner, Dick Keeble. After college and the Air Force, Shuchat and Keeble opened a modest camera store in Palo Alto, Calif., which is now the largest in Northern California.

While Shuchat had always planned to open a camera store, its remarkable success is a complete surprise. “I am doing exactly what I’ve always wanted to do. And what’s wonderful about it is the business has been a great deal more successful than I ever would have conceived. People have said, ‘Well, what was your business plan?’ I’d say, ‘Show up in the morning at 9 o’clock and open the door and hope someone comes in.’”

Shuchat may be leading a charmed life, but he is conscious about sharing his success – particularly with Willamette. Ohio University might have defined his career path, but Willamette gave Shuchat friends, memories and lessons that he still carries today. “I really believe that 50 percent of what you learn in college comes from living in the dorms with other students. You learn a lot about being on your own and how to get along with people. Willamette was a great place to make that first step beyond high school.”

Though he never graduated from Willamette, Shuchat will always remember it as a place where an every-day kid could find some focus to his life. “I just like the atmosphere at Willamette. It was like a home away from home. Helping out the University a little bit makes me feel good.”

– Brad Millay ’97

 

 

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