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Social Media at Willamette University

Welcome. We’re thrilled you’re interested in Willamette’s social media.

Willamette University encourages students, employees, parents, alumni, prospective students and community members to use social media to enhance learning, facilitate discussion, communicate news, build connections, and strengthen the university community.

Get involved. Share your Willamette experience. Submit photos or news of university-wide interest for consideration. Tag @willamette_u in your Instagram posts/stories about campus life, and we'll consider sharing your content.

Are you thinking of starting a new social media account related to Willamette University? Here is our brief guide to get started.

Reminder: All behavior on social media affiliated with the university is governed by the social media guidelines that are based on existing university policies and rules for conduct. These are listed in the Social Media Policy.

  • Step 1: Each University-Affiliated Account (excluding Student-Run Accounts) must have at least three Administrators/Managers. At least two non-student employees in the department, office or group that owns the account must have access to each account’s login credentials.
    Student-run accounts should follow a similar process, because the goal is to never lose the login information.
  • Step 2: You are welcome to create your own logo for your club or account using any colors or fonts you would like. You may use the words "Willamette University", but not any part of the official logo (compass, for example).
  • Step 3: Like, follow, tag, and comment on other University-related accounts. This is a great way to spread the word about your new account.
  • Step 4: When posting, a general rule to follow is:
    • Any video with someone speaking or a voiceover needs captions added for ADA compliance
    • Always ask for consent before posting photos/videos
    • Remember that you are a reflection of the University. The right to your account can be taken away if you do not reflect the University in a positive manner.
  • Step 5: Read our Social Media Policy if you have any questions

If you still have questions, contact Kristen França, Director of Social Media, at kjfranca@willamette.edu to help you form a plan to successfully navigate the virtual landscape.

All behavior on social media affiliated with the university is governed by the social media guidelines that are based on existing university policies and rules for conduct. These are listed in the Social Media Policy.

Thanks for helping us tell the Willamette story. See you online.

Social Media Submission Form

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